Pure Electrolytes

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Pure Electrolytes contains 75 mg of magnesium and 300 mg of chloride sourced from ionic trace minerals, 150 mg of sodium (from seawater), and 150 mg of potassium (as potassium chloride) in each serving (3 mls). Pure Electrolytes allows for rapid replenishment due to ionic minerals being readily absorbed. This product is convenient for adding to water or other beverages and can be used by individuals who may benefit from increased electrolyte intake.

Mix 3 mL (approx. 1⁄2 teaspoon) with 20 ounces of water for a quick hydration boost, or as directed by your health care practitioner. The amount of water may be increased or decreased to achieve the desired concentration and taste.


Pure Electrolytes is an exciting electrolyte blend designed specifically for health- and performance- oriented ketogenic dieters. Each 3 mL serving (approx. 1⁄2 teaspoon) is completely free of carbohydrate and provides essential minerals, including magnesium, sodium, potassium, chloride, sulfate and zinc. This concentrated formula is convenient for adding to water or other beverages and is ideal for people on ketogenic diets, but can also be used by individuals who may benefit from increased electrolyte intake even if not following a reduced carb or keto diet. Pure Electrolytes provides more magnesium than other commercially available formulas and features magnesium, chloride and sulfate in ionic mineral form. Ionic minerals are absorbed into the body quickly and easily, allowing for rapid replenishment.

Why Electrolytes?

Transitioning from a standard Western diet to a ketogenic or very low carb diet entails making a rapid and dramatic change in the kinds of foods consumed. Many of the unpleasant issues associated with this transition—often called the “keto flu”—are a direct result of changes in electrolyte status. With the removal of most carbohydrates from the diet, insulin levels decrease. Insulin influences the kidneys to reabsorb minerals, especially sodium. When insulin levels are lower, excretion of electrolytes is increased, which typically requires keto dieters to increase intake of these compounds in order to maintain healthy levels of these critical elements.

Keto-Adaptation and Beyond

Supplementing with a broad array of electrolytes, such as that provided by Pure Electrolytes may help ease the transition during the first few weeks of becoming adapted to ketosis and a fat-based metabolism. Beyond this initial phase, supplemental electrolytes may be helpful for the long term to ensure keto dieters obtain the minerals they need, and may be especially beneficial for those using ketogenic diets to support athletic performance, an increasingly popular application of this way of eating. The ketogenic diet itself may increase the need for electrolytes, and individuals who engage in strenuous physical activity may require even more beyond this, owing to a loss of crucial minerals in sweat, and to the role of electrolytes in muscle contraction and proper nerve conduction.*


† These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.


  1. Quiñones-Galvan A, Ferrannini E. Renal effects of insulin in man. J Nephrol. 1997 Jul-Aug;10(4):188-91.
  2. Ter Maaten JC, Voorburg A, Heine RJ, Ter Wee PM, Donker AJ, Gans RO. Renal handling of urate and sodium during acute physiological hyperinsulinaemia in healthy subjects. Clin Sci (Lond). 1997 Jan;92(1):51-8.
  3. Herlitz H, Widgren B, Urbanavicius V, Attvall S, Persson B. Stimulatory effect of insulin on tubular sodium reabsorption in normotensive subjects with a positive family history of hypertension. Nephrol Dial Transplant. 1996 Jan;11(1):47-54.
  4. Jeff S. Volek, Stephen D. Phinney. The Art and Science of Low Carbohydrate Performance. Beyond Obesity LLC. 2011.
  5. Jeff S. Volek, Stephen D. Phinney. The Art and Science of Low Carbohydrate Living. Beyond Obesity LLC. 2012.
  6. Phinney SD. Ketogenic diets and physical performance. Nutr Metab (Lond). 2004;1(1):2. Published 2004 Aug 17. doi:10.1186/1743-7075-1-2.
  7. Volek JS, Freidenreich DJ, Saenz C, Kunces LJ et al. Metabolic characteristics of keto-adapted ultraendurance runners. Metabolism. 2016 Mar;65(3):100-10. doi: 10.1016/j.metabol.2015.10.028.
  8. McSwiney FT, Wardrop B, Hyde PN, Lafountain RA, Volek JS, Doyle L. Keto-adaptation enhances exercise performance and body composition responses to training in endurance athletes. Metabolism. 2018 Apr;81:25-34. doi: 10.1016/j.metabol.2017.10.010


Always be sure to speak with your healthcare provider before starting any new nutritional supplement when pregnant or nursing. For children, we recommend speaking with your child's pediatrician regarding proper dosing. Store away from children.


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